The rage of indie filmmakers against the failing machine continues. Lately I’ve noticed a lot more pissed off indie filmmakers out there responding to the now same old tripe about how indie filmmakers can be successful using social networking tools. The poster boy film they hold up for everyone is Four Eyed Monsters. Granted this is an awesome indie film, and granted it apparently made its money back plus a pitiful profit (something like $250,000). Yeah, after the filmmakers paid off their debts they probably had enough left over to buy a few cups of coffee. Yet this model is now touted as a great way to indie filmmaking success. Of course, there are plenty of people poking holes (besides me), and of course they get shouted down as I do. But the bottom line is, this shit is not working. It’s had limited success and should be looked at as a failed experiment, not the next new wave in indie film distribution.
The elephant in the room that continues to be ignored is the fact that most indie films flat out suck fucking ass and don’t deserve any success. Four Eyed Monsters was a good original film. It wasn’t great or kick-ass, and it has a limited audience appeal. But it was good. I think it deserves more widespread distribution and exposure than it’s had so far. But filmmakers get tired of pushing their shit. They’re filmmakers after all.
Anyway (other than Four Eyed Monsters which had a legitimate popular following of a few thousand people), it seems to me these piss poor examples of “success” are simply filmmakers that network the hell out of their other filmmaker connections and by kissing each others asses enough times, they actually get a paltry showing of people interested in their film. We’re talking a thousand or two fans at best, usually just hundreds and more usually less than a hundred. These social networking internet tools sound cutting edge (no they don’t – they’re already old), but their performance is piss poor. Why bother? On the other hand, filmmakers have little else to resort to. So, bad as they are, they’re at least something.
OpenIndie looks promising, considering it’s based on and developed by Arin Crumley, the Four Eyed Monsters co-director. But at $100 a pop, with it’s flat track record (have any films seen a profit through OpenIndie yet?) I don’t see the value in it. Now I understand these guys need to make some money to pay for their website, but I think they should consider a freebie option that would end up doing just that – making them some money. Let filmmakers post their films for free. Take the first $500 off the top of any money they make to pay for their inclusion. This could be an option. Filmmakers could either pay the $100 up front and take their profits, or allow OpenIndie to take say $500 and then take profits after that. This way everyone gets a shot. OpenIndie gets a huge base of films. But until this kind of truly “open” indie approach comes about, we’ll continue to see a lot of pissed off filmmakers who get nowhere and have no time for these apparent snake oil money making schemes. If OpenIndie and other similar approaches can actually work, then the creators of these sites should have the confidence to take a little risk.







Center for American Progress Action Fund
Center for Medicare Advocacy, Inc.
OpenSecrets.org – Center for Responsive Politics
The Institute of Medicine (IOM)








Washington DC – Chanting “patients not profits,” citizens and health care providers held rallies and sit-ins at health insurance company offices in New York, Washington, Phoenix, Palm Beach, Portland, Boston, Cleveland, Los Angeles, and Reno. (Full list of cities and arrests below.) 54 were arrested to support an end to insurance abuse and win health care for all. 14 arrested in New York have not yet been released. Sam Pullen, 31, arrested in Los Angeles is refusing to give information to police, vowing to stay in jail until Blue Cross, where he protested yesterday, stops denying care to those who need it most. Another round of sit-ins and rallies is planned for Wednesday, October 28.